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Ducati posted by

Winning Ways: 1974 Ducati 750SS Daytona Superbike


This post is in our archives. Links in this post have been updated to point to similar bikes available to bid on eBay.

1977 Ducati 750SS Daytona R side2

Well here’s a one-of-a-kind opportunity, if ever there was one: for sale is the actual Ducati motorcycle that won at Daytona in 1977 and helped to cement Ducati’s reputation in America. These days, Ducati has their hand in virtually every style and at every level of motorcycle racing, although their Moto GP efforts have been only sporadically successful. With such a strong presence at the highest level of production-based and prototype competition, it’s easy to forget that, prior to the 750SS in the early 1970’s, Ducati’s racing efforts centered around smaller classes and, until the advent of the L-twin, they only produced single-cylinder models.

1977 Ducati 750SS Daytona L side Track

Even the famous win at Imola 1972 that launched generations of Super Sports was most notable for being so unlikely and untested. What would have been an amusing footnote for a company like Honda became the cornerstone of Ducati’s reputation, a sort of “remember the Alamo” rallying cry. And even this bike was almost a privateer, an under-funded effort that was basically a hot-rod 750 Sport.

1977 Ducati 750SS Daytona Track Front

The original 400 or so 750SS built are among the most valuable Ducatis of all time because of their obvious rarity and the fact that they embody the plucky spirit and love of racing that still shows through in the far more calculating corporate world of today. This bike is quite literally a piece of Ducati history, a continuation of the same spirit that led to the Imola win, transported across the pond to US roadracing.

1977 Ducati 750SS Daytona L Magazine

This is the actual motorcycle that won at Daytona in 1977 and helped to cement Ducati’s reputation in America. Based on a production 1974 750SS, and built without factory support by a couple of very talented motorcycle journalists, this bike represents one of the most important motorcycles in Ducati’s racing history. The original listing includes plenty of detailed history and is worth a read if you’re not familiar with this one-of-a-kind machine.

From the original eBay listing: 1977 Ducati 750SS Daytona-Winning California Hot-Rod

This important racing Ducati has been in a private collection for around twenty years and is located in New Jersey. It is still in perfect condition and comes with the Goodyear slicks from the 1977 Daytona Superbike race and Cook Neilson’s original California registration and license plate. This is a once in a lifetime opportunity to secure a piece of American motorcycling history. I am happy to answer all questions and for more information here is an edited extract from my “Book of the Ducati 750 Super Sport 1974.”

The road-going 750SS was built to commemorate [or capitalize] on Ducati’s underdog victory at Imola and was the first street Ducati twin to feature their now ubiquitous desmodromic valve-actuation. Bidding is almost to $130,000 with several days left on the auction and active bidding. No surprise there: this is one for race fans, Ducati fans, and motorcycle fans of all types, a bike that’s sure to appreciate in years to come, a piece of living history.


1977 Ducati 750SS Daytona R side Rear


  • Am l missing something here…1 mill U.S.D “Buy It Now” for this thing…
    l know Mr Falloon puts $$$ on anything he has…or has anything to do with..
    Of course according to him he is the world expert on all things Ducati..
    But seriously….
    l am happy to be corrected at any time regarding this bike…

  • Bahhhhahhhhaaa!

  • I was wondering if and when you were going to finally post this up. It’s no doubt one of the most significant sportbikes that’s been on the market in a while, but the hype is a little over the top. Fallon may or may not get his reserve, but it’s certainly getting worldwide collector’s attention.

  • why doesn’t the factory have this bike in their collection if it was so important to their legacy?

  • Ian Falloon IS an expert on Ducati models, history etc.etc. but this is not his bike; he is acting as an agent of some sort. If this bike is as it was when it won at daytona in 77, then it would be worth every cent that it sells for. But if you read carefully, especially the last reply to a question asked by a prospective buyer, it appears that the engine in the bike offered is not “guaranteed” to be that which was in the winning bike. And that may be why the bidding appears stalled. If the engine is the winning engine, then what is a million dollars worth?

  • “When the present owner bought the bike from Dale Newton he was told this was the original motor, still 883cc as raced at Daytona, and retaining all the special California Hot-Rod parts. . Ducati made 401 750 Super Sports but only this one won at Daytona.” I think this may be the real deal. “he was told this was the original motor, still 883cc as raced at Daytona, and retaining all the special California Hot-Rod parts” If it is, I agree with Sixth and Belt Boy. I believe the Rollie Free Vincent sold for more than $1,000,000 and its history isn’t documented as well as this Ducati. This bike and the previous Ducati were the subject of the Schilling/Neilson building/racing exploits in thee “Cycle” magazine. I wonder if the Barber and Sammy Miller museums are watching this auction. Last, where is the first Ducati that was retired?

  • Yikes, up to $225,000+ with 1000+ watchers Monday afternoon … where will it go by Friday at noon?

  • If this bike is as collectable as its made out to be & it might very well be…Wouldn’t you think that it would have been sold by word of mouth through the world wide collector community & not been put on “Flea Buy”…Or am l wrong…(Again)

  • ROTFL at how he refers to my dads BMWs. BMW did the right thing and bought there bikes for the museum in Germany. Both the winning 76 bike and the bike he built in 1978.

  • Jeez..Auction finished & .Only $750,000 USD short of the “Buy it now” price,
    lm an expert Falloon wasn’t such an expert on this one…

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