Laverda is a company that went through some pretty distinctive periods; from being family owned through the mid 1980s to the various government, corporate and investment teams that brought it back to life, to the Aprilia-owned years that saw its eventual demise. But it is the latter half of the ownership story that interests us…
The Laverda 750S Formula was a massive gamble to revive a long a storied (but sinking) brand. This excerpt from an earlier post on a similar bike is being utilized by the seller of today’s find in the advert – but only partially. In the spirit of completeness (and to be lazy), I reprint it…
We tend to think (often and fondly) of Laverda building big bikes. With triples. The Jota, the RGS and the Mirage, for example. But before those, Laverda created smaller bikes too, such as the 500cc parallel twin. And in the hit-and-miss world of European bikes in the 1970s, the Laverda 500 – while extremely competent…
Update 12.12.2018: The seller has notified us that this bike has SOLD! Congratulations to buyer and seller! -dc Sort of an homologation special for a company that wasn’t planning to actually go racing, the Laverda 750S Formula used premium components to upgrade the company’s existing fully-faired sportbike. After falling on hard times in the 1980s,…
Note: This listing was removed from ebay (sold?) while in the queue for posting here on RSBFS but the post contains some interesting info so we decided to put it up anyway. If we hear from the seller as to what price it went for, we will update in the comments. Here is a zane-era…
While there is no guaranteed formula for success in the motorcycling business, there are some pretty basic tenets worth following. The first is to start with a decent brand name and reputation. Laverda – building performance motorcycles since 1949 – fits that bill perfectly. The second rule is that the bike has to look good;…
Hot on the heels of the RGS posted by Tad D on Sunday, here is a very lovely 1999 Laverda Formula 750s Formula edition for sale on ebay UK. I will admit to being biased about the bike posted below; its one of my personal favorites. The Formula editions were the top of the lineup…
The zane-era laverda bikes tick a lot of the Rare Sport Bike boxes; limited production numbers, discontinued marque, italian heritage, smexy looks in an age where eye-bleeding graphics packages were the norm, etc. The final generation Zane bikes were even recently ranked as one of the top 5 “future classics” by Bonhams. Personally I am…